The diploma framing at my local framing store was very reasonable.  Sometimes framing services can be very expensive, so it was nice to find a place that was offering a good price for my university diploma.  The framing store had the advantage of being near a local mall and near the local university, so it saw a lot of walk by traffic.  Stores that specialize in certain merchandise like frames typically see a boost in people purchasing gifts at certain times of the year.  Major holidays and major events are the typical things that increase sales. 

Because retail is such a cyclical thing, retail stores are able to plan appropriately for the probable increase in sales at these certain times of year, like graduation for example.  People graduate at least three times a year at the university that I went to, so it made sense that the local frame store saw a bump in sales around the timing of graduation.  The walk by traffic helped in increasing our sales, too.  Being in a local area where you get a lot of exposure, helps to ensure that sales will more likely happen.  Watching the cycles of retail sales is very important to help you predict.

Technorati Tags: diploma framing, holidays, university diploma